OUR STORY
How it began
Minna Blooms began during lockdown in South Lincolnshire, but the story starts much earlier. Chloe’s love of dried flowers runs in the family. Her grandmother, Jane, ran a successful dried flower business called Flower Creations back in the 1970s and 80s. Growing up, Chloe saw the magic of it all. The calm of the garden, the beauty in the details, and the joy of creating something that lasts.
Home Grown
Inspired by her grandmother's work, Chloe started growing her own flowers. Not just arranging them, but planting them, tending to them, and letting them dry in their own time. She wanted to keep things natural. No chemicals. No shortcuts. Most of the flowers are grown by Chloe herself, and when she does source extras, they come from UK growers she trusts.
What Makes Us Different
This is a hands-on business. Chloe handles every part, from planting the seeds to packing your order. It's not mass-produced. It's personal. Every bunch is a rare reflection of care, patience, and a bit of that old family know-how.